5 Benefits of Video-Based Learning | Levelup LMS

5 Benefits of Video-Based Learning

5 benefits of Video Based Learning

5 Benefits of Video-Based Learning  

Video is no longer optional for today’s generation of professional learners. Whether it is an organization or an educational institute, everyone demands video-based learning due to its shorter, crispier, and more engaging nature, changing the way of learning. Video-based learning not only helps in cognitive load reduction but also grabs the learner’s attention and engagement as well. 


A study conducted by Forrester stated that people are up to 75% more likely to watch a video than to read a paper or an internet article, which increases retention rates by 65%. Video-based learning can be easily delivered through learning management systems or LMS platforms. In this blog, we look at some of the benefits of video-based learning modules for better learning outcomes. 


Benefits of video-based learning 

1. Enhance learner’s engagement: 

Traditionally, organizations used a variety of manuals and documents for training purposes, which failed to keep learners engaged in training for longer. This is due to the structure of the human brain being easily attracted to visuals as compared to written text. Since video-based learning consists of sound, text, and visuals, which makes learners get connected to the training instantly. 


Moreover, watching videos makes learners actively participate in the conversation as well, rather than just viewing them. This is why most organizations now prefer to include video-based learning in their training materials to provide their learners with better engagement. 


2. Longer retention: 

In a study, it was found that our brains can remember 80% of what we see, 20% of what we read, and only 10% of what we hear. By using video-based learning, you can help your learners understand complex topics —especially by including short-form microlearning examples—you can offer learners a pause for thought, which leads to changes in how they think about what they just learned.  


Video-based learning also helps your learner learn something new that requires practice. For example, if a learner wants to learn how to use the latest operating system, he can simply learn it by watching video tutorials much more quickly than just reading about it. 

Read this, How to Create Effective Training Videos for Employees in 7 Easy Steps 


3. Cost-effective and accessible: 

Video-based learning is the most economical learning solution that any learner can have. It not only saves the organization’s time and cost but is also very accessible whenever a learner wants to use the training. This accessibility helps learners access training modules even in their busy schedules without being overburdened. 

Moreover, video-based learning does not require any books or other study materials; just a good internet connection and a smart device will suffice to receive knowledge. This cost-efficiency not only benefits organizations but also provides quality training to their learners, making it more accessible anywhere in the world. 


4. Real-world application:  

Training is indeed only successful when a learner can use his knowledge to solve challenges in real-world situations. Video-based learning gives an opportunity to every learner to apply their knowledge by incorporating real-world applications.  


With video-based learning, learners can relate their studies to everyday situations through case studies, practical demonstrations, and scenarios. This connection to real-life scenarios deepens understanding of what learners have adapted from the training. Video-based learning also provides interactive learning approaches that bridge the gap between theoretical and practical knowledge. 

Bonus read: 8 Tips for Building an Effective Assessment for Your Online Training Course 



5. Makes learning interactive: 

Video-based learning has another big advantage of using an interactive learning element with which learners not only passively view training but also actively participate in it. Video-based learning uses interactive elements such as quizzes, discussion forums, and puzzles to make training much more interactive so that earners would not get bored of training.  


With interactive elements, learners will be motivated to achieve something from training. Besides, these elements also help learners to complete training on time, avoiding the risk of being distracted.   

Tips To Maximize Benefits of Video-Based Learning 

  • Keep videos short: If you are using lengthy videos in your training materials, it is more likely that your learner will skip or get distracted from the training. Try to break it up into bite-sized videos which range from one to two minutes. 
  • Use captions: Adding captions to your videos is another great way to enhance user engagement in your training videos. In fact, by including captions in your videos, you can increase the completion rate of video from 40% to 80%. 
  • Mobile compatibility: Ensure that your video-based learning platform is mobile-friendly which provides great flexibility to users to access training modules anytime they want. This way they can easily access the training even in their tight schedules.  
  • Engaging content: Ensure that your video content should be very engaging and relevant to your goal. You can simply use real-world scenarios to grab learner’s attention and make training much more relatable. 

Wrapping up! 

By now, you must have understood that video-based learning is much more convenient than traditional and why it is an excellent choice to include it in your training modules.  It is one of the simplest and most effective ways to educate your learners about your products and services and help them retain more knowledge. 

Need help integrating videos into your company’s training and development initiatives? If you are looking for a video-based learning platform, our team at Levelup can help. We specialize in creating high-quality instructional videos for businesses of all sizes. 

So, if you are ready to get started with your next employee training video, contact us today 

Related Posts

Leave a Reply